The highlight comedy clubs are the UK’s leading chain of live stand up comedy venues. Formerly operating under the Jongleurs brand, highlight was launched in 2009 and operates venues up and down the country.
Marketing for the highlight
The highlight team asked Zoocha to help them increase online ticket sales through their e-commerce website. As a new brand, they were not getting their fair share of search engine traffic and briefed Zoocha to manage their search marketing, encompassing both SEO and PPC.
Website for the highlight
With the highlight venues beginning to break free of their comedy club roots and opening their doors to a range of new events such as club nights, live music gigs, dance classes and even burlesque shows, they started to outgrow the capabilities of their existing website. Constrained by this, iNTERTAIN felt that a flexible, future-proof new website designed from the ground up, would be best strategy to showcase these new entertainment offerings.