Zoocha has worked with DSGi on a consultancy basis covering several core areas including SEO, affiliates, CRM / Email Marketing and PPC.
Brief
Search Engine Optimisation – Working on a consultancy basis for DSGi, Zoocha defined the SEO strategy and targets for the three core UK websites in the DSGi group; dixons.co.uk, pcworld.co.uk and currys.co.uk.
Solution
Zoocha conducted keyword analysis to establish the priority areas for SEO and then scoped the level of investment required. At that time, Zoocha were not able to fullfil all requirements of the SEO strategy, so wrote an RFP for DSGi to select an agency that had the appropriate resource to implement the strategy. Zoocha were involved throughout the process which culminated in the selection of a Steak Digital, a leading SEO agency as their SEO partner.
The relationship between Zoocha and DSGi is a great example of how we put the clients needs first, even when that means referring to a competitor that is better suited to meet those needs at that point in time.
