In July 2011, Games Workshop, the global leader in tabletop fantasy game play, launched a new rule book for their flagship Warhammer game called ‘Storm of Magic’. Extensions to the Warhammer game are big news in the gaming community and are accompanied by a whole new range of products sold online and via Games Workshop...
Unless you are in a media blackout zone, you will have heard today that Google have started to roll out 'instant search' - a new tool that delivers search results while you are typing the search term....
Before I start my blog post, I'd like to take a moment to introduce myself and my colleague as the newest members of the team here at Zoocha. Dan is our new Junior Designer, and I'm Sarah, the new Account Manager. You'll be hearing a lot more from us, so watch this space!...
Zoocha is very proud to have been chosen by iNTERTAIN, the company behind the comedy club chain, highlight. With 10 venues up and down the country, highlight have laid on a real comedy feast this bank holiday weekend, with live stand up comedy, great food and drink, followed by a exclusive aftershow party....
This week, we launched the 2010 Fifa World Cup marketing campaign for Walkabout Bars. With the campaign microsite Walkaboutfootball.com as the focal point of the activity. The World Cup is this years major trade driving event for most consumer facing businesses, and the on-trade, who have had a difficult few years, stand to gain the most if they position themselves well enough. Walkabout are rising to the challenge and leading the way for the pub trade!...
Customer experience tends to focus on functional aspects of service deliver; ease of use, accessibility, speed and convenience. For consumer goods brands, product quality is central to the customer experience. Online, the rules are the same, though the nature of the consumer interface makes consumers less tolerant of failure...
Social Media and marketing through social networks is a hot topic, but few people do it well, or even consider it to be an opportunity. There are some simple steps that will help to create and manage a highly successful social network marketing strategy...
